Hi, my name is Leticia Mooney, and I am the founder and brains trust behind Brutal Pixie.
I’m a professional writer and editor, with a knack for being strategic. Thinking strategically is what I do — in everything. I am a published essayist, music critic, and dancer. In the past I have been on the board of the Society of Editors (SA), owned a publishing house, produced innovative short fiction, and managed a global music website of my own making.
I am bold and fearless. I change the colour of people’s days. This is me, before a fancy night out:
What is Brutal Pixie?
Brutal Pixie is a highly strategic content and communications business. We work with end-customers but most of our work comes through web developers and other digital natives.
Why? We acknowledge that that customers go to web developers and see them as the Golden Gods of “website and digital presence provision”, and that lots of developers need words to go with the rest of their work.
That, and we love web devs. All of us get a kick out of making people awesome online.
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Why do we do it?
At Brutal Pixie we believe that great communication online needs to be available to everyone. Communication strategy often falls to those in Public Relations, and content gets plugged in by SEO people, web developers, and marketers — none of whom are writing specialists.
The Pixie knows well that ‘doing words right’ is a specialty, and has come from a history that involves editing and publishing in all formats: in print and online. Great things start with great communication, including great (customer) relationships.
Get us involved early!
It’s a truism that great things happen when people work together. Get us involved for your content and strategy while your web developer is working on your architecture. That way, you can launch everything all at once. Talk to us today.
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