Getting your email newsletters out, flashing yourself around the social networks, and generally being a bit of an e-vamp is all great for your business. Ask yourself, though, whether you are splashing around the electronic world, or immersing yourself into it. From my isolated little (currently too-hot) loungeroom, it’s all well and good to imagine that people […]

posted by brutalpixie
Filed under: Marketing

I recently sent out my first newsletter in nearly a year. My imaginary marketing mentor is slapping me around the head right now, yelling, “It’s not good enough!!” So rather than ignore this nasty beast, I started thinking about a series I might be able to post, both here and in my newsletters. This week at my ‘real job’ […]

posted by brutalpixie
Filed under: Marketing

The humble old media release often goes by the bye in these days of social networking and internet marketing. But it still has its place, perhaps more than ever, in the digital age. Hang on, I hear you say. Media release? For what, a newspaper? Well, let’s think. Newspapers are one (depending on your business). There are […]

posted by brutalpixie
Tags: copywriting, marketing, media release
Filed under: Marketing