“Marketing” isn’t selling, but if you don’t sell then you don’t have a business.
If you can take content shortcuts that help you get to 85% done quickly, take them. Just remember to assess your risks first.
Got an eBook? If not, consider that if you’re going to spend loads of time and money (because you will) creating one, why would you give it away?
The digital world is full of floaters: People who absorb a lot of things, but never want to take action on anything. People who take all the free stuff you’ll throw at them and never, ever buy from you.
Bestselling fantasy and paranormal romance author Steff Green gives us a load of tips for effective publishing. It applies to your business as much as to that book you want to write.
The process of creating and maintaining a production calendar might seem arduous, but when you see how you can use them? It’s like looking at a goldmine.