Brutal Pixie B2B Content and writing
Specialists in case studies and business publishing in complex industries like law and engineering.
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Chris Hooper is an accounting futurist, multi‐disciplinary reader, advocate of human interaction… and plans to live forever. In this Pixie Podcast we learn why his choice of ‘futurist’ was necessary, not risky; and why his company Accodex won’t take people out of client interactions in favour of bots — yet. Listen in, and let’s go down the rabbit hole.
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Being human is about having a human experience, and online it means to really connect to others. In Mike Michalowicz’s case, he tries to be a fan of his audience. But what does this really mean? And how do we spot human connection, really? Join us in this episode to find out.
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You run a tight ship and value the quality that you provide. So how do you deal with it when you boss wants to bring in a cheap contractor to do your marketing work? This article gives you some answers. SUMMARY Time to read Category 5 minutes Executive training TL;DR: Amateur content destroys brands Even great writers aren’t […]
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Being human is about having a human experience, and online it means to really connect to others. In Mike Michalowicz’s case, he tries to be a fan of his audience. But what does this really mean? And how do we spot human connection, really? Join us in this episode to find out.
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Conversations are critical to your ability to be human online. And nobody knows that better than Simone Douglas. Join us for a deep‐dive conversation around the fascinating topic of being human: What it looks like, how we can embrace it, and what it means for our communication.
Marketing strategy and content strategy aren’t so different. In fact, they have an almost identical process. The difference is in the detail. Read on to learn how and why they vary.
