Your business doesn’t value creators. I know that, because I’ve been selling creative services to businesses like yours my entire life.
Is reorienting your law firm’s content to be 100% customer-oriented too disruptive? For some firms it is. Learn how you can do it without disruption.
‘Tradition’ and ‘Innovation’: A common messaging battle for lawyers. If you are serious about driving innovation in your firm, stop fighting.
The profession of law is ripe for technological innovation. But content strategy tells us that true innovation needs to disrupt law firm business models.