The CEO doesn’t need to be familiar with the entire scope of a content strategy project. Instead, you need to understand progress, results, and outcomes.
In this article, you will learn how the leadership of the organisation in ISO 9001:2015 maps to your content strategy framework, and why it’s important.
The most strategic, visionary leader of our time was Nelson Mandela. His wisdom also applies to Content Strategy. In this post, we show you how.