In Neil Gaiman’s amazing illustrated fairystory Stardust, Tristran promises a girl that he’d bring her back a star, in exchange for whatever she’ll give him. It’s the perfect parable for what happens when reality hits.
Scared people will behave in all kinds of strange ways. When it comes to your publishing activity, you must learn how to detect and deflect fear: It can sometimes be the only thing that saves your project.
No is a word that many people shy away from. But it’s the best word to encourage, in sales, in negotiations, and for your opt-ins! Wait, what? The best word to learn, out of every word you could possibly learn, is No. But not because it saves you from yourself. It makes better sales. And it […]
Ned Kelly’s approach to the world is worth studying and applying to your business publishing.
A 10-point checklist about how to build a successful subscriber membership.
If you want to learn how to handle your content publishing while being hands-on AND effective, Mastermind 2020 is for you.